Redefining Affordability

Resilience that's always within reach

Photo Courtesy of: RCP Block & Brick

Nothing’s more cost-effective than efficient design — and efficiency is a cornerstone of concrete masonry.  With modular layouts, optimized reinforcement and smart detailing, block brings measurable savings in labor, materials and time while reducing long-term operational costs.

CMU delivers the best of both worlds.

The flexibility to fit any budget and 
the power of cumulative savings.

beware of what

you can’t see

The Iceberg Theory suggests that only a small part of something is visible, like an iceberg’s tip, while the majority remains submerged but powerfully influential.

In construction, the visible price tag tells only part of the story. The initial cost of construction typically represents just ~15% of a building’s total cost of ownership. The other ~85% lies below the surface — maintenance, repairs, energy use, insurance and system replacement.

With concrete masonry, there aren’t any surprises. What you see is what you get — durability, performance and predictability that continues to pay dividends over the life of the structure.

  • Energy: Thermal mass moderates temperature swings, helping with energy efficiency.
  • Insurance: Noncombustible and flood-resistant, block helps reduce risk and, in turn, insurance premiums.
  • Durability: With minimal maintenance, block maintains structural integrity and long-term performance. Inherently durable, block delivers multi-generational performance, low maintenance demands and long-term value retention.

SAVINGS THAT LAST

A LIFETIME

Each material choice must balance budget realities without perpetuating the costly cycle of repair and replacement.

True affordability comes from building systems that last. Concrete masonry minimizes rework and operational costs while maintaining performance for decades.

When decisions are rooted in total cost — not just bid cost — CMU consistently outperforms alternative building systems whose value proposition ends at installation.

many ways to save

Efficient use of block and reinforcement reduces material and construction

costs while aligning with local availability.

NEED PROJECT SUPPORT?

CONNECT WITH A BLOCK DESIGN PROFESSIONAL TODAY!

Complete our simple design assistance form or connect directly with the technical director in your area.

Considerations
for Controlling Cost

Concrete masonry combines proven performance with modern efficiency. Here’s how:

Layout

Align building dimensions and openings to an 8-inch module to reduce waste.

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Material

Source locally — opt for unit finishes and densities that lower freight and lead times.

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Design

Concrete masonry offers an array of sizes, strengths and reinforcing options to fit any project.

one block. many faces.

When a masonry finish is desired, consider using the system as a structural element as well. Architectural block offers the same structural properties as gray block, allowing it to perform both roles seamlessly.

Working with a single material for structure, envelope and finish can also simplify scheduling and reduce coordination across multiple trades.

Comparative
Cost Studies for

Multifamily Construction

Independent cost studies led by Dr. Walter Schneider, P.E., show that masonry — when designed efficiently — often matches or beats competing systems across major U.S. markets.

Since 2017, this ongoing research has analyzed construction costs across dozens of major markets nationwide, with additional regions added regularly. The findings continue to demonstrate that when total cost is measured over a building’s life, concrete masonry delivers lasting value.

Ready to see the savings?

Our Block Design Collective provides you with resources for detailed strategies, design tools and expert support. Connect with us for your next project.

RESOURCES

Explore the resources below for more insights on how to incorporate concrete masonry to enhance the resilience of your designs.

LEARN

Build your CMU IQ with FREE online courses.

WHY BLOCK?

Discover how block delivers 
it all – strength, style, sustainability and more.

DESIGN

FREE resources — project support, design guides, calculators and more.

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